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HomeEurope TravelEnnismore’s Gaurav Bhushan: “We proved way of life is the long run”

Ennismore’s Gaurav Bhushan: “We proved way of life is the long run”

Ennismore’s mixture of entrepreneurialism and individuality has arguably develop into the envy of the lodge world. Valued at greater than US$2.2 billion, Ennismore is not only s a ‘lodge group’. As an alternative, it’s a “way of life collective”. There are greater than 15 particular person manufacturers, every difficult what hospitality could be. The London-born enterprise has grown from working solely The Hoxton model to a worldwide power, backed by the world’s wealthiest governments.

From the primary Hoxton, in London’s Shoreditch, again in 2012, Ennismore has created an empire of greater than 130 properties, following a merger with Accor in 2021. With that, Ennismore grew to become the umbrella group manufacturers comparable to 25hours (initially from Bavaria) and SLS (which launched in Miami). Different lodge flags embody Mondrian, SO/and Hyde, and Ennismore additionally operates non-hotel manufacturers such because the co-working house Working From_ and F&B firms Paris Society and Carte Blanched.

Orignal Ennismore boss Sharan Pasricha stays co-CEO of the group, concerned within the artistic path and total tactility of his firm. However, following the merger with Accor, the person getting right down to enterprise is Gaurav Bhushan.

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