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IHG Resorts & Resorts Underlines Dedication to Development and Management within the Premium Class

ATLANTA – IHG Resorts & Resorts (IHG) not too long ago outlined its methods to assist premium portfolio homeowners drive resort efficiency and income and elevate the visitor expertise throughout its first IHG Americas Premium Buyers & Management Convention. Held Could 8-10 on the voco Chicago Downtown resort, the Convention introduced collectively greater than 500 homeowners, basic managers, sponsors and company colleagues for 3 energizing days of networking, shows and discussions on super-charging model supply and profitability.

The Convention targeted on the current successes and continued evolution of 4 key manufacturers – Resort Indigo (a part of IHG’s luxurious & way of life portfolio) and Crowne Plaza Resorts & Resorts, voco motels and EVEN Resorts (amongst IHG’s premium portfolio).

IHG has loved a dominant place within the mainstream class whereas additionally gaining stable momentum in luxurious and premium. As a worldwide chief in these areas, we proceed to put money into strengthening our premium manufacturers to make each greenback depend for motels and homeowners and construct belief and confidence for our friends. Our Resort Indigo, Crowne Plaza Resorts & Resorts, voco motels and EVEN Resorts manufacturers account for practically 1,000 open or pipeline properties all over the world. We see loads of alternatives to introduce these compelling manufacturers to wider audiences and create many extra memorable experiences. Elie Maalouf, CEO, Americas, IHG Resorts & Resorts

Resort Indigo: The World’s Neighborhood Resort

Fueled by a progress tempo that can see it surpass 200* open international motels within the subsequent three years, and a pipeline that may practically double the dimensions of its present property, Resort Indigo continues to obtain a heat welcome in additional neighborhoods all over the world. And with a renewed give attention to delivering genuine, native and customized visitor experiences, the launch of a brand new service program and a soon-to-come international advertising and marketing marketing campaign, Resort Indigo stays a bar setter within the “higher upscale way of life” house.

Resort Indigo’s power lies in its flexibility, with an idea that may vary in location and construct kind (together with new construct, conversion or adaptive reuse), is environment friendly to function, and integrates touches of native tradition, historical past and aptitude. Simply as no two neighborhoods are alike, the model’s “Neighborhood Resort” proposition ensures that every Resort Indigo will function distinct designs and experiences wealthy in native sights, sounds and flavors. This pleasure and momentum resulted in 18 international openings in 2022 – with eight within the Americas, together with its South American debut within the Galapagos Islands and three New York Metropolis properties, amongst them – and notable current signings in Washington, D.C. and Panama Metropolis, Fla.

Crowne Plaza Resorts & Resorts: Daring Strikes for Blended Journey

With 398 open motels all over the world – together with a newly opened property in Ft. Myers, Fla. – and an extra 118 within the international pipeline, Crowne Plaza Resorts & Resorts stays the cornerstone of IHG’s premium portfolio. And because the wants of right now’s vacationers proceed to vary, the Crowne Plaza model is evolving its design with much more versatile areas and experiences that accommodate rising wishes to mix work and leisure.

Crowne Plaza’s dedication to delivering a premium full-service resort expertise features a new construct mannequin scalable for various markets and footprints, and prominently displayed amongst forthcoming openings in Wilmington, N.C. and Mexico Metropolis and Durango, Mexico. Moreover, 70 p.c of the Crowne Plaza property within the Americas has been renovated or might be renovated by 2025. Crowne Plaza motels additionally will profit from expanded area operations assist, and vital funding in a multimedia marketing campaign within the second half of the 12 months that includes each devoted Crowne Plaza advertising and marketing and outstanding placement in IHG Masterbrand advertising and marketing.

voco motels: Changing Pace into Development

Launched in 2018, voco motels not solely is IHG’s latest premium model, but additionally is on monitor to develop into the quickest rising within the firm’s historical past. With 46 open motels in 18 international locations, and one other 59 within the international pipeline, voco motels already is greater than midway to its objective of reaching 200 open or in pipeline motels by 2028. These embrace the late 2022 opening of the Convention’s host Windy Metropolis resort and newly signed properties at in style vacationer locations akin to New York Metropolis’s Instances Sq. and Pigeon Forge, Tenn.

The Convention strengthened the position of voco motels’ comfortable design in its accelerated progress, specifically by setting decrease prices to conversion for homeowners and ease of integration for IHG’s business assist and rebranding blueprint. In flip, voco motels homeowners can retain crucial parts of an present resort’s enterprise and individuality whereas rapidly introducing a brand new combine of brand name hallmarks and character. By means of this mannequin, voco The Cadence resort in Niagara Falls opened in December 2022 inside 60 days of its signing.

EVEN Resorts:“Properly” on its Option to an Even Brighter Future

Recent off its personal model evolution, EVEN Resorts goes all in on an elevated premium design and facilities that welcome wellness-minded vacationers – all with an emphasis on the differing meanings of “touring nicely” for every visitor. Alongside the best way, EVEN Resorts is pursuing a steadiness that can create wholesome returns for homeowners because it goals to increase past its present lot of 23 open and 32 in pipeline international motels.

The way forward for EVEN Resorts will increase upon its roots, together with three visitor room fashions with a wide range of in-room health experiences and the introduction of the EVEN Kitchen & Bar providing with choices that fulfill the tastes of each these attempting to eat wholesome on the highway and others in search of extra indulgent meals and snacks. And thru a revamped prototype, EVEN Resorts goals to scale back time and prices to construct and generate front- and back-of-house operational efficiencies. Friends will start to see parts of the brand new EVEN Resorts throughout seven international properties slated for opening this 12 months, together with featured U.S. motels in Austin, Tex. and Bozeman, Mont.

For additional data on IHG’s premium portfolio, or to e-book, go to or use the brand new IHG One Rewards cell app.

*All model and organizational portfolio knowledge as of Q1 2023

About IHG®

IHG Resorts & Resorts [LON:IHG, NYSE:IHG (ADRs)] is a worldwide hospitality firm, with a function to offer True Hospitality for Good.

With a household of 17 resort manufacturers and IHG Rewards, one of many world’s largest resort loyalty programmes, IHG has over 6,000 open motels in additional than 100 international locations, and an extra 1,800 within the improvement pipeline.

InterContinental Resorts Group PLC is the Group’s holding firm and is integrated and registered in England and Wales. Roughly 350,000 folks work throughout IHG’s motels and company workplaces globally.

Go to us on-line for extra about our motels and reservations and IHG Rewards. For our newest information, go to our Newsroom and observe us on LinkedIn, Fb and Twitter.

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